Hush Puppies unveils its SS25 “Walk on the Bright Side” collection, redefining comfort footwear in Australia with vibrant colour and modern style.
Hush Puppies is stepping into a new era, and it’s brighter than ever. The beloved footwear brand has unveiled its Spring/Summer 2025 collection, “Walk on the Bright Side,” marking a bold refresh of its brand identity and a renewed focus on optimism, individuality, and colour.
The SS25 launch invites Australians to rediscover what makes Hush Puppies special: effortless style, comfort-first design, and shoes that make people feel as good as they look. Available now online, in stores, and at select David Jones and Myer locations across the country, the new collection blends timeless appeal with a playful modern edge.
“This season marks a playful new chapter for Hush Puppies. We’re bringing a fresh, optimistic energy to the brand while staying true to our comfort-first DNA, because feeling good never goes out of style,” says Ivana Liistro, Head of Hush Puppies.
The latest collection captures the spirit of an Australian summer—sun-soaked, light, and joyful. Across both men’s and women’s ranges, more than thirty new styles arrive in soft pastels, versatile neutrals, and subtle gold metallics, each crafted to add a sense of ease and positivity to every step. From statement sandals and delicate strappy heels to refined dress shoes and timeless loafers, the collection highlights elegant T-bar straps and sculpted silhouettes that elevate classic designs with a contemporary twist.
Each piece is built on Hush Puppies’ legacy of comfort innovation. The brand’s signature technologies, including Deep Comfort, Genius Fit™, Zero G™, and Bounce™, are engineered to cushion, support, and adapt to movement, ensuring every pair feels as good as it looks.
“Whilst comfort remains at the heart of our ethos, we are embracing a vibrant new identity. We look forward to inspiring consumers to walk on the bright side, every day,” adds Liistro.
Since 1958, Hush Puppies has redefined casual comfort by merging technology, craftsmanship, and colour. What began as a small American brand has grown into an international symbol of laid-back sophistication and dependable comfort. Now, with its refreshed identity and SS25 collection, Hush Puppies is proving that comfort and confidence can exist hand in hand.
For Australian shoppers, this collection offers something more than new shoes—it represents a feeling. Whether it’s the pastel tone of a weekend sandal, the gold shimmer of a strappy heel, or the classic charm of a loafer, each design embodies optimism, ease, and timeless style.
The “Walk on the Bright Side” collection is now available at Hush Puppies stores, online, and in select David Jones and Myer locations across Australia. It’s the perfect invitation to step confidently into the season ahead, with colour, comfort, and a little extra joy in every stride.